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Archive for the Tag 'Oliviero Toscani'

Advertising is a monkey smiling at us

During the last days I discovered a fascinating advertising campaign on youtube. CareerBuilder seems to understand my daily grind in Jena ;-)

As a student of Communication Research I’m totally interested in advertising. Even in the hard times of studying in the end of this semester (5 exams in two weeks + a “mini” thesis) there’s still some time left for applied research:

The title of this entry goes back to Oliviero Toscani’s great book “Advertising is a carrion smiling at us”, which is unfortunately not available in English. To be true, I’m really wondering why.

Addition: one to bind them all (one video with  all ads)…here

Now back studying….

Martha and me studying, Jena, July 2008

 

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